|Photo by Ryan Cady|
|They're, uh, kind of small actually|
There's not much new you can do with cookies, but God help the good people at Nabisco -- they're trying.
Less than a month ago, Nabisco felt the stirring desire for innovation -- a hunger, if you will. They set to task what I can only assume were a crack team of foodologists with their fingers on the pulse of American dietary trends. They came up with three things, a dynamic trio of dynamic duos, which, on paper, must've been at least half as impressive as the original draft for the Ten Commandments: The Brownie-filled Chips Ahoy!, the Birthday Cake Frosting-filled Chips Ahoy!, and last, but certainly not least, the Oreo Crème-filled Chips Ahoy! (That last one must've been a total "Duh!" moment for anyone on staff who'd ever even heard rumors of marijuana's effects on dietary habits.)
Now, I endeavored to try these culinary delights, but because I'm a good journalist, I did a little research beforehand -- more specifically, I perused the Wikipedia entry for Chips Ahoy!, which was surprisingly sparse. The cookies were introduced in 1963, named after (or just, coincidentally labeled) a sailor from an obscure Charles Dickens' short story. Even though the original recipe Chips Ahoy! have maintained the same bland, crumbly, disentigrate-in-your-milk-thereby-ruining-the-entire-point-of-chocolate-chip-cookies texture and flavor since Kennedy was running the country, they've gone through some serious changes. I mean, these guys have tried everything: Chewy Chips Ahoy!, Ice Cream flavored Chips Ahoy!, and even a few Reese's Peanut Butter Cup crossbreeds.. but this was different.
This time they put the stuff INSIDE the cookie.More »