Battle of the Bad Mexican Fast-Food Chains: Taco Bell vs. Taco John's
In San Antonio, I ate puffy tacos, chile con carne, breakfast tacos, and the beautiful breakfast called migas (not the Argentine white-bread sandwich but a type of chilaquiles where the cooks don't fry the tortilla strips and substitute potatoes for rice. Here? The homegrown food is the Taco John's chain, a chain almost exclusively limited to places where wabs haven't historically lived--the Midwest. Can you believe it's been around since the late 1960s, started by gabachos in Wyoming, and has over 425 locations? Man, the Reconquista gets around!
Usually, I avoid Mexican food when away the safe regions of the country, but I always wanted to taste the Taco John's experience. It didn't disappoint. From finding out that they sell West-Mex® cuisine (hey, Californians and foodies: have you EVER heard this term before? West according to what geographic standard?) to their logo (a Jaliscan charro dressed in a Western handkerchief and silver-button shirt), Taco John's is a comedy of earnest-but-wrong intentions. The tragedy of this is that they could've one-upped Taco Bell in the burrito game if they didn't try to pretend to be so damn Mexican.
| Amazingly, Taco Man sides with Taco Bell on this one... |
But...the nacho cheese. Horrible choice. Overwhelmed all the other flavors. Even cheddar cheese would've been better. Nacho cheese is a dangerous proposition, and works only with crunch to counterbalance its sogginess. The tater tots weren't enough. Do the people here think the only Mexican cheese that exists is nacho? I ate Taco John's meat and potato burritos, but was absolutely underwhelmed.
Final knock: no heat. None. Even Taco Bell offers their vanilla salsa.
Tellingly, Taco John's only Southwestern locations are on military bases. I don't want to slur our fine men and women in the armed forces, but Taco John's knows better than to expand into the Southwest--midwesterners might still be slack-jawed yokels when it comes to Mexican cuisine, but not even Jim Gilchrist would patronize Taco John's. Probably Barbara Coe, though...





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