If You Build it, He Will Come: Enrique Pelayo Torres' Attempted Rape of the Valle de Guadalupe

Categories: Tijuana Sí!
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Enrique Pelayo Torres, Municipal President of Ensenada (PRI)


Perhaps I spoke too soon when I wrote about the sustainable growth of the Valle de Guadalupe in last year's Weekender for Los Angeles Magazine. Coming off of the biggest Vendimias, or wine harvest festival season to date which also saw a few hotel openings, the government of Enrique Pelayo Torres, Municipal President of Ensenada and its 26 boroughs (the Valle de Guadalupe is included) wants to move Mexico's premier wine country into warp drive, in a land whose success has come from the spirit, vision, and labor of the regions vintners, and award winning chefs. 

Without asking the people that live and work in the Valle de Guadalupe, Torres, like a thief in the night, has attempted to subversively push through an aggressive land reuse program titled the Sectorial Program for the Urban Touristic Development of the Wine Producing Valleys.This pinche cabron from the PRI plans to dedicate 48% of the Valle soil to fancy condos and recreation, like the golf course Torres is already working on, in an all too predictable Mexican pattern of build first and think later that has ruined many great cities in Mexico. If you've enjoyed the unspoiled country that Anthony Bourdain had referred to as "the New Tuscany", now is the time to act.     

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What must be infuriating to the mavericks of the Valle de Guadalupe--whose creativity has built up an international reputation for an attractive combination of wine and Baja gastronomy--is that the local government has contributed--zero! The chefs, the winemakers, the artisanal producers of food products have paid for their own flights to promote their stories abroad, have attended events on their own dime, and have flourished under a national government that imposes prohibitive taxes on the region's wines. 

The efforts of people like Natalia Badan (Mogor Badan), Hugo D'Acosta(Casa de Piedra, Estacion Porvenir), and the Millers--Don, who recently passed away, and his widow, Tru--have for the most part kept out chain hotels, and other antithetical businesses to the region. An OXXO mini-market was recently erected in San Antonio de las Minas, but that was a necessary evil--many of the local abarrotes, or convenience stores charge high prices, never have anything you need, and haven't dusted their shelves since L.A. Cetto was a boutique winery. 

Tru Miller of Adobe Guadalupe spoke with her neighbors about the OXXO and understood their complaints, " it serves a purpose for the community, so I can't have a problem with that, I'm for the community, too", she wrote in an email. 

Enrique Pelayo Torres on the other hand is blind, deaf, and dumb, or playing dumb--he sees dollar signs for a small group of his cronies. What's different about the Valle de Guadalupe from places like Cancun, Cabo, and Puerto Vallarta has to do with water. The Valle doesn't have very much. You have wineries using drip irrigation and dry farming like J.C. Bravo and now this pendejo Torres wants to water 18 holes of golf course? Where is that going to come from, and why wouldn't you ask the residents whose every waking moment is a study in water conservation? 

Torres is highly motivated to sign this deal into effect because his term is just about up, and he'd like to have a security net for him and his fellow pillagers to fall into as he leaves office. Instead of retiring to a modest estate and crushing grapes with his grandchildren, he is bent on crushing the spirit of the Valle de Guadalupe.

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22 comments
jkvawter
jkvawter

Bill, thank you, mil gracias. We will do what we can to amplify your call to action. We cannot allow this to happen without a fight. John Vawter and Riley Davenport, Publishers of Edible San Diego

Michael Andrew Windsor
Michael Andrew Windsor

what a fat ugly man, just like fat ugly angry American politicians. This place sounds enchanted, and I hope the locals completely succeed in running this guy off. Godspeed to them.

Marce Gutiérrez
Marce Gutiérrez

To be honest, both PAN and PRI are experts at selling out Mexico to the highest bidder. Pero que pendejada de Pelayo! A quien se le ocurre?

vegandawg23
vegandawg23 topcommenter

Hmm, kinda strange people think these things can be predicted/planned with any degree of certainty. Try things and if they fail, try something else till you get it right. I'll read article more closely later. I think exotic resorts sorta like upscale Adelitas type places would be good to get tourists in. 

Jerry Vazquez
Jerry Vazquez

Matemos a todos los de pri voy por mi machete!

Milena Alaniz
Milena Alaniz

Pinche viejo por algo esta asi de marrano! Que le robe a su puta madre

John Costa
John Costa

Typical Mexico Modern day Porfirio Diaz

diegueno
diegueno

Go see how well this kind of mixed use is working out in Paso Robles and Atascadero, genius. (hint: it's not)

Melba X Valencia
Melba X Valencia

What the fuck my mom was burn there and my grandma and aunts still live in el valle, I haven't heard of this til now

Michael Jordan
Michael Jordan

Chances are he's just the front man for a bunch of wealthy investors who are not Mexican

Sandra Sandoval
Sandra Sandoval

This, to me and my familia, is sacred land and it upsets me that this viejo pendejo, that knows nothing, nor cares really, about it is going to walk in and ruin it!! My grandparents, father, sisters, primos, primas, Tios, Tia's and many friends are from her and many still live there. We've experienced tanking baths from the drip system you describes that waters the vineyards because there is little to no water pressure there. It's mind-boggling to think that he wants to put in golf courses?!!! How's that going to affect all the residents in El Valle when they need water?!

Di Vazquez
Di Vazquez

This is upsetting to me because this is where I am from, I was born in the beautiful Valle De Guadalupe, Francisco Zarco to be exact. The landscape and environment in whole will be destroyed because of this pendejo. Quedate en Ensenada guey!!!

Sofi Urena
Sofi Urena

PRI, Pan, Prd, Partido Verde, etc all are the same

ianpaulwright
ianpaulwright

Que pendejo de verdad - they can't be allowed to get away with this...

diegueno
diegueno

@Sandra Sandovalwhat is clear is that this "mixed use" concept will be a disaster just as it has been in San Luis Obispo County http://b.tab.bz/hdd48
There isn't enough water for both agriculture and resort use.

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