Trader Joe's Now Has Its Own Sriracha

Categories: News

sriracha-trader-joes.jpg
Michelle Woo/OC Weekly

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Trader Joe's has tried its hand at packaged Asian cuisine with varying levels of success. Its Punjab choley? Tasty. Its beef pho? Why?!

But its ballsiest creation of all may be its rendition of our favorite hot sauce in the green-capped bottle. Sriracha.

We recently spotted the imposter in the sauce section of our neighborhood TJ's. The bottle looks very similar to the original Sriracha by Huy Fong Foods, except that it has a flat cap and an illustration of a fire-breathing dragon instead of the iconic rooster. While the original is made with sodium bisulfate, the TJ's version contains no preservatives. A description on the shelf reads, "Tastes remarkably like the original with slightly less burn."

trader-joes-sriracha-compare.jpg
Michelle Woo/OC Weekly
The original Sriracha on the left; TJ's version on the right. 



We compared the Trader Joe's Sriracha with the original, pictured on the left. At first glance, the original is more pastelike, while the TJ's sauce has a lighter, more watered-down texture.

The original has a stronger kick off the bat. It's also more garlicky and tangy--for many, it works best as as a side dipping sauce. TJ's version has a tamer heat with a hint of sweetness. I can see it working well as an all-over glaze on chicken or rice, or even as a spicy salad dressing.

In conclusion--it's good! While the original remains my go-to bottle, I'm glad to add this one to my hot sauce rotation. 

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24 comments
MiyagiBlade
MiyagiBlade

  Actually TJ didn't steal anything, at least not the name. Sriracha is a sauce which originated in Thailand. Name after the city Si Racha in eastern Thailand. Siri in Sanskrit (Thai) means  GOOD/GOOD FORTUNE and Racha means King. The one here is founded by Mr.Tran a Vietnamese. Ask any Vietnamese what does Sriracha mean/stand for, they'll look at you clueless.

  Now on my bowl of pho I prefer the original Thai version, but on anything else I like the Huy Fong. My point is, if TJ stole the name..then Huy Fong,  you naughty naughty. It's like me taking the name Budweiser and go to a new country which never heard of that brand and uses it. BTW Huy Fong isn't small fry, the last time I check, they're building a new $40,000,000 facility.

MiyagiBlade
MiyagiBlade

  Actually TJ didn't steal anything, at least not the name. Sriracha is a sauce which originated in Thailand. Name after the city Si Racha in eastern Thailand. Siri in Sanskrit (Thai) means  GOOD/GOOD FORTUNE and Racha means King. The one here is founded by Mr.Tran a Vietnamese. Ask any Vietnamese what does Sriracha mean/stand for, they'll look at you clueless.

  Now on my bowl of pho I prefer the original Thai version, but on anything else I like the Huy Fong. Now my point is, if TJ stole the name..then Huy Fong, naughty naughty. It's like me taking the name Budweiser and go to a new country which never heard of that brand and uses it. BTW Huy Fong isn't small fry, the last time I check, they're building a new $40,000,000 facility.

MiyagiBlade
MiyagiBlade

  Actually TJ didn't steal anything, at least not the name. Sriracha is a sauce which originated in Thailand. Name after the city Si Racha in eastern Thailand. Siri in Sanskrit (Thai) means  GOOD/GOOD FORTUNE and Racha means King. The one here is founded by Mr.Tran a Vietnamese. Ask any Vietnamese what does Sriracha mean/stand for, they'll look at you clueless.

  Now on my bowl of pho I prefer the original Thai version, but on anything else I like the Huy Fong. My point is, if TJ stole the name..then Huy Fong,  you naughty naughty. It's like me taking the name Budweiser and go to a new country which never heard of that brand and uses it. BTW Huy Fong isn't small fry, the last time I check, they're building a new $40,000,000 facility.

postinganonymously
postinganonymously

at least come up with a different name, this is just a shameless imitation.

Mitchell_Young
Mitchell_Young topcommenter

Maybe the left side of the plate was just colder than the right.

staff02
staff02

Trader Joe's a little guy, not really, i just read an article on the worlds richest people in the world, i believe the man who owns trader joes's is among the worlds richest men and he happens to be a BILLIONAIRE!!!

pwubsbamba
pwubsbamba

Good lord, what a rip-off.  I thought TJ's was supposed to be the little guy.  The original little-guy Sriracha maker is gonna get screwed.  I hope he protected his product line.  

Conrad Nagel
Conrad Nagel

The word Sriracha almost sounds like a mideastern personal disease :)

David Hastie
David Hastie

Does TJ's sell Gringo? I want to do all my food shopping in one store...I always forget to pick up Tapatio when I'm buying toothpaste and toilet paper at Target.

Minhpd AnNam Mít
Minhpd AnNam Mít

Shamefully copied everything, design color scheme etc.. he won't sue does not give ya such blatant acts

OC Weekly
OC Weekly

It's called Gringo Bandito Hot Sauce!

David Hastie
David Hastie

Now they just need a good Tapatio substitute...

JBinOC
JBinOC topcommenter

That second photo is going to get the attention of every heterosexual male this side of San Bernardino. 

ecbrightwell
ecbrightwell

Huy Fong isn't the original sriracha. They no more invented sriracha than Heinz invented ketchup. Huy Fong's sauce was invented in LA's Chinatown. The original sriracha is named for Si Racha (ศรีราชา), the city in Thailand from where it originates.


gauilsf
gauilsf

@pwubsbamba Their Charles Shaw brand also screws over smaller wine producers somehow, is my understanding.

esoj1211
esoj1211

@Conrad Nagel Probably came to Vietnam with the French soldiers.

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