CEO of McIlhenny, Maker of Tabasco, Confirms Company is Working on Version of Sriracha, Dies at 68

Categories: News
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In what is perhaps the most definitive article on Huy Fong Food's Sriracha hot sauce to date, Businessweek revealed the maker of Tabasco is working on its own version of Sriracha. 

The writer of the story interviewed Paul McIlhenny, the company's sixth-generation CEO. McIlhenny said he recognizes how Rooster Sauce has gone from just a "West Coast thing" to showing up on the shelves of the local Walmart. 


Though he declined to go futher into detail, McIlhenny admitted they are "definitely looking at the Asian category."

The interview was conducted before McIlhenny died this weekend at 68.


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5 comments
Sandy Baumgardner
Sandy Baumgardner

And speaking of tobasco, what ever happened to tobasco infused soy sauce? That stuff was epic with sushi.

Sandy Baumgardner
Sandy Baumgardner

Let us honor his memory by moving forward with the strategic tie in.

Sandy Baumgardner
Sandy Baumgardner

Let us honor his memory by moving forward with the strategic tie in.

JBinOC
JBinOC topcommenter

Stricken by the rooster Buddha, no doubt

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