In what is perhaps the most definitive article
on Huy Fong Food's Sriracha hot sauce to date, Businessweek
revealed the maker of Tabasco is working on its own version of Sriracha.
The writer of the story interviewed Paul McIlhenny, the company's sixth-generation CEO. McIlhenny said he recognizes how Rooster Sauce has gone from just a "West Coast thing" to showing up on the shelves of the local Walmart.
Though he declined to go futher into detail, McIlhenny admitted they are "definitely looking at the Asian category."
The interview was conducted before McIlhenny died this weekend at 68.
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