Book on the History of Fritos® Just Released

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I'm not the only one writing books on the history of Mexican food in the United States. Just this week, Kaleta Doolin released Fritos® Pie: Stories, Recipes, and More via Texas A & M University Press. Doolin is the daughter of Charles Elmer Doolin, founder of Fritos. We're going to interview Kaleta soon and offer feedback on the book once we receive our copy.

But how are Fritos Mexican? Oh, where do I begin...

The short story is that Doolin, in the 1930s, ate at a Mexican restaurant in San Antonio and liked their corn chips so much that he bought the recipe and machine that made them from its producer for $100. Doolin went on to create a snack-food empire; the Mexican was lost to the annals of history...or (cue Oscar Bluth) was he???

I know the rest of the story, but will wait to see if Kaleta tells it before making my pronouncement. Meanwhile, can't wait to read about the history of the Fritos Kid, the Frito Bandito, the creation of Cheetos, Doritos and so much more Mexican derivatives...