Taco Bell Thinks Shrimp Are 'Fancy Party' Food
But Taco Bell thinks otherwise while promoting its new Pacific Shrimp tacos and burritos.
To promote its new product, the Irvine-based giant has launched a campaign that ludicrously posits shrimp as a rich man's pleasure. ""Shrimp-lovers don't need to crash a fancy party to enjoy premium, seasoned-to-perfection shrimp," Taco Bell chief marketing officer David Ovens says in one of the company's press releases. Accompanying it is a plug for its latest marketing campaign: two guys who crash fancy parties worldwide for "great" shrimp.
Crash a party for shrimp? Hell, go get them in a taco at a mariscos lonchera for about the same price as the "special."