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New! Improved! And sort of the same! "New Web strategy" reads one of the Register's headlines in that little rotating box on the paper's website (yes, next to the turkey and pumpkin pie photos). But click it and you get this, which doesn't sound like it veers away from the current setup much:
Local: We will be the essential source of news and information about Orange County. This is the core of what we stand for at the Register.
Digital: We will provide you with relevant local news in a real-time way throughout the day. We will use every venue at our disposal to get you the news when you need it.
Video/Photo: We will bring you the sights and sounds of Orange County as the go-to source for photos and videos that capture our shared experiences.
That's all great, guys, but where's the "new" bit?