The Frida Cinema's marquee, which has long withstood the pressure of Southern California's idiosyncratic weather patterns since its use in the Fiesta Twin cinema days, is noticeably cracked and frayed. For some, this probably might be charming and add to the allure and mystique of the old art-house archetype, but its shoddy nature betrays the indoor renovations that Frida Cinema director Logan Crow has invested in; new carpeting, art work and a mural adorn the inside walls. Now, the last piece of the puzzle is to embark on renovating that loyal marquee.
Generously, the Gay Neighbors, Families and Friends of Santa Ana have decided to initiate a fundraiser to help pitch in for a new marquee for the Frida, and are doing so by helping present a screening of the 1939 George Cukor classic The Women this Friday, aided by the company of classy martini drinks for 21-plus supporters. More »