[UPDATED with Chancellor Response and Investigation:] UC Irvine Asian-American Fraternity Members Produce Blackface Music Video

ltd-blackface-thumb.jpg
Read the response from UCI's chancellor at the end of this post.

ORIGINAL POST, APRIL 25, 6 A.M.: Another day, another frat bro in blackface. Lambda Theta Delta (LTD), the largest and oldest Asian American fraternity at UC Irvine, is under fire after members produced a music video inspired by the Justin Timberlake and Jay-Z collaboration, "Suit and Tie." In the video, four young men dressed in suits and white shades are seen dancing and lip-synching to the hit single. One of them plays Jay-Z. In blackface. Really.

The video was created as promotion for the fraternity's annual "installs" event, which celebrates the entrance of new brothers. It was posted on YouTube with the disclaimer: "No racism intended. All fun and laughter." But many students didn't laugh. Instead, controversy and outrage ensued.

See Also:
* UC Irvine Cafeteria Sells Chicken and Waffles for Martin Luther King Day
* CSULB Newspaper Apologizes for Insensitive 'Pow Wow Wow Yippee Yo Yippy Yay' Report on Native American Event

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Removed from its original channel, the video was reposted by YouTube user Shamee L, who writes, "This kind of racist anti-black action is deeply disturbing, and people need to know to understand just how prevalent racism still is in our society. ... LTD claims to 'foster cultural awareness.' If they were truly culturally aware, they would not have created such a culturally insensitive video."

Shamee L also posted LTD's Fall 2012 rush video, which shows a costume party where one fraternity member is in blackface and another is wearing a poncho and sombrero. Screen grabs here and after the jump.

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Here's Uncle Jemima...

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67 comments
SaturdayNightReaver
SaturdayNightReaver

There are just some people who always get bent out of shape about anything they can twist into a racial issue.  Why are these liberals trying to create a divide between races by pitting them against each other?  There are those of us who don't see race when we talk about individuals.  Why can't the rights of the individual be the topic of discussion without this race-baiting? 

sweetliberty17761776
sweetliberty17761776 topcommenter

"White Chicks" 


that movie is played over and over



Do you have to be a bona fide lefty with those credentials to be free to express yourslef



looks like it



Leftists continue to destroy America with their anti freedom message of intolerance 

useranon231
useranon231

It's important to note that the statement came from Chancellor Michael V. Drake, M.D. and the video is from/of Vice Chancellor Student Affairs, Thomas A. Parham, Ph.D.

NGCoot
NGCoot

so ... it's NOT okay for the Wayans Bros. & Eddie Murphy to do white face??

Sean Godoy
Sean Godoy

No big deal, but the video also has a vaporizer and mushrooms. I think this is being blown out of proportion because it's obviously the work of one group of frat boys and not the whole school. Anyone complaining they can't go to UCI now probably wouldn't qualify anyways.

Dave Nguyen
Dave Nguyen

It's very offensive. Thus I have always hated UCI. I've never applied there in 99/00.

Ron Leighton
Ron Leighton

Why in the world would that be offensive? asked the guy who can't figure out why he is failing history, sociology, philosophy and anthropology.

elvagotrago
elvagotrago

Someone's offended!  Quick, stop everything and make some diversity/sensitivity/victimhood training mandatory until everything is kittens and flowers again.  Kumbaya!

MerLaMer
MerLaMer

smart enough to get into UCI, yet stupid enough to believe they could get away with blackface

Kanani Fong
Kanani Fong

Spoiled, unaware kids, whose parents passed down their own bigotry by shuffling them away from any sort of diversity. Also very stupid. They didn't think this wasn't going to go viral?

louispfreely
louispfreely

I didn't even know there were black people at UCI to get offended.

jeff1118
jeff1118

Asians acting brack is nothing new.

majorvariola
majorvariola

How silly.  Everyone knows negroes don't wear suits.

Vizness
Vizness

These guys are on their vape shit at :34

Mitchell_Young
Mitchell_Young topcommenter

Gee, a race-based fraternity does something 'racist'. Color me shocked.

Anna Lemos
Anna Lemos

To the contrary - everything wrong with this event. Shame on them.

ltpar
ltpar topcommenter

Of course while "blackface improvisition" is the boogy man of old time racists views, it used to be part of the American Culture.  Frankly, I enjoyed the music from those days and never thought of it as demeaning to blacks, but that is just me.  But the times they have changed. No longer can one adorn themselves with make up and impersonate a famous black entertainer (Jay-Z) without the race card being played.  At the same time however, it is perfectly ok for black rappers to denigrate whites, Cops and America in their music and that is Freedom of Speech.  After viewing the video of the UCI Students, I failed to see any racism implied or othewise.  It is interesting to note that the students were all Asians and a race not normally accused of racism.  For those who continue to beat the drum of race baiting and dropping the race card at the drop of a hat, I suggest you get a life.  No one thinks about the topic anymore, until you bring it up.   

toto1004
toto1004

what's wrong with serving fried chicken and waffles on MLK Jr. day? If it was chinese new years and they served chinese food I dont' think anyone would make a big deal of it. People take this racisim thing too far in my opinon.

GustavoArellano
GustavoArellano moderator editortopcommenter

@NGCoot OF COURSE this would be your response, you pathetic excuse for a man...

Guy_Johnson
Guy_Johnson

@MerLaMer How do you know they understood what historical ties Blackface has? How do you know that for them it wasn't just putting on makeup to look more like the guy being impersonated?

lonieg
lonieg

@ltpar Did you even think to ask why they decided to use black face for jay-z, but not white powder for justin timberlake?? That alone shows that this wasn't them just "having a good time" or just trying to be funny. You failed to see any racism because you didn't want to. And blackface was always used for demeaning blacks so maybe you need to stop with these ignorant comments and learn the history of african-americans. And blackface isn't makeup -_____-. And lastly, racism is still VERY prominent in the U.S. For you to even say that no one thinks about that topic shows your ignorance...once again. And this is not the first time this fraternity has done something like this. They have in the past as well, so I don't think the race card was pulled at the drop of the hat, but with good, evidentiary reason.

3degrees
3degrees

@ltpar Just like Slavery used to be part of the American Culture right? (I only bring this up because history isn't an excuse for ignorance) Minstrel shows were not "impersonations" of black entertainers, they were use to protray grossly stereotypical characteristics and racist sentiments. In a "post-racial" America, it has never been ok.

In this particular instance, I don't think there is a "race card" being played and I wouldnt go so far as to classify this as "racist". That term is overused and often used incorrectly. However, this indeed was a racially insensitive action, done by a fraternity that supposedly has some form of cultural awareness. Given the relevant history at UCI of racially insensitive actions, you expect more from a group of individuals who attend that particular institution of higher education. You don't see fraternities dressing up like Hitler and putting fake swastikas on their arms because regardless of the intent, they know it will be interpreted the wrong way. Its called cultural sensitivity and its something that is lacking in much of our society.

SIWK
SIWK

@toto1004 Chinese food comes from China, therefore it would be okay to serve it on a Chinese holiday. Fried chicken and waffles do not originate from ANY African country nor is specific to African- Americans. Therefore, it is not okay to serve it in regards to celebrating a holiday about an African-American's achievements. It's reinforcing a stereotype.


foose70
foose70

@Guy_Johnson @MerLaMer Ummm they are educated enough to get into College but you don't have enough common sense to understand what could be offensive...Seriously? Really?

Guy_Johnson
Guy_Johnson

@lonieg @ltpar Probably because their skin wasn't too far in color from JT's. Racism IS still very prominent on all sides. There is a lot of racial tension between all races and caucasians and negroes have been violent towards Native Americans since the 1600's that continues, today. This video is not racism, there is no prejudice or stereotyping of negroes except to say that negroes have darker skin. Many Americans do not know about the history of Blackface.

Guy_Johnson
Guy_Johnson

@3degrees @ltpar Many people in this country are unaware of the significance of Blackface makeup in American history, so at the very worst this portrayal was simply insensitive. It is more likely that the portrayal simply indicated a lack of knowledge as to the ties the makeup has to demeaning behavior.

taurusjwb
taurusjwb

@3degrees @ltpar I don't feel the need to be sensitive to cultures....period!  Couldn't care about anyone's norms, beliefs, customs, heritages...etc, etc...it's of no import to me. 

Mitchell_Young
Mitchell_Young topcommenter

@SIWK @toto1004 But Chicken and Waffles is a dish that black Americans developed. Roscoe's Chicken and Waffles isn't located in Simi.

Mitchell_Young
Mitchell_Young topcommenter

@SIWK @Mitchell_Young Okay, how about '*many* black people, especially those at universities in ethnic studies departments, just like to get pissed off...'

And 'chicken and waffles' goes back way before Roscoes.

909Jeff
909Jeff

It is... The original one is still in Santa Barbara, just ate there last month... And if you bothered to even research SAMBO'S you'll see that the story is Sri Lankan in origin. Yet it's perpetually used as an example (erroneously) of racism against blacks. Gone with the wind... GREAT example of racist content.

Jack
Jack

Speaking of restaurants, I sure wish SAMBO's was still around.


SIWK
SIWK

@Mitchell_Young Yes I am, because it was the first restaurant to pair the two. And 1. Waffles are from England. 2. Even they aren't they're sure as hell are not from Africa or invented by a Black person. and 3. I'm here to argue about the origin of effing waffles.

And for you to generalize all Black people by saying, "Black people just like an excuse to highlight their 'moral outrage,' exposes you as an ignorant racist that condones acts of anti-blackness and therefore is not intelligent enough to properly continue this conversation. BYEEEE! :)

Mitchell_Young
Mitchell_Young topcommenter

@SIWK Are you seriously suggesting that Roscoes is the first Chicken and waffles place? Chicken and waffles are a traditional 'soul food' dish, traditionally African-American. Whereas African food -- thinks like peanut butter based stews, aren't, at least not without modification.

Black people just like an excuse to highlight their 'moral outrage'.

And waffles are from the Low Countries, not England. 

SIWK
SIWK

@Mitchell_Young  No Black person "developed" chicken or waffles. Waffles actually originate from England. Just because one single Black person founded a restaurant and paired the two together in the 1970s doesn't mean that it's a food that represents an entire race of people.

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