KPCC Punks KPFK With Billboard Prank!

Categories: OC Media
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Since 2004, I have been a regular voice on KPCC-FM 89.3 and KPFK-FM 90.7--on the former as part of the regular Orange County roundtable held on Airtalk with Larry Mantle, and on many shows for the latter, including the two laughable years I spent with my own one-hour radio show. I love both of the stations equally--KPCC for their thorough coverage of Southern California, KPFK for their leftist politics. But the fortunes of the two stations are diverging: KPCC is hiring like crazy, while KPFK seems to broadcast a loop of endless fund drives.

Which leads to the following billboard prank committed by KPCC against KPFK.

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Gracias, source!

The red building in the middle is KPFK's studios in North Hollywood. BURN!!!

That's just bullying, KPCC--be a pal land lend KPFK a couple hundred thou, ¿qué no?

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21 comments
Patcheee2001
Patcheee2001

I doubt it's an intentional burn. I've seen KPCC billboards all over the city -- so if they did a massive outdoor buy, it's more coincidence. I don't think they see KPFK as a threat. Their competition is KNX news radio.

Doran
Doran

I'd say their competition is KCRW, but then again I don't listen to much commercial radio.

KCRW
KCRW

KPFK, KPCC-blah! I've worked for KCRW since 2002 and neither station comes close to us. I sat with Moby today during our winter pledge drive! He donated his time answering the phones with people calling to support KCRW. He also donated 2k to further support our amazing station.

Doran
Doran

Congrats. This isn't a competition where one station finishes first. We're a big enough region for several public radio stations. Moby's a cool dude. Maybe he supports KPFK too, I don't know. But it doesn't make KPCC or KPFK any less important because he supports KCRW. There's little need for pissing contests.

Bill T.
Bill T.

Hey, anyone with half a brain knows that KNPR kicks all of their asses. Obviously so because it's my first choice.

Seriously, my daughter found a study that indicates that NPR listeners tend to be more accurately informed on foreign affairs, and other subjects, than any other audience group. Faux news fans apparently came in behind that those that claimed NO source for news. Hmmmm.

sunk818
sunk818

No money to protect your own turf? Sad.

Doran
Doran

I've been a volunteer at KPFK since the mid-80's and a programmer since 1995. Personally I think it's hilarious, especially given KPCC's rather bland offerings (which I do listen to for several hours each week). So yup, there's a difference between the two. 

As for the seemingly endless fund drives, just know that this is a topic of intense discussion at the station and the new management has expressed great desire to reduce the time devoted to on-air fund raising.

Joseph Tynan
Joseph Tynan

Your "sista" station up north suffers from the same excess fund drives.  Despite a worldwide reach via the internet, they still face plummeting donations due to the unlistenable production and laughable content. 

Guest
Guest

Joseph,

I really wish you would talk facts. There is no laughable content on Pacifica. 

Visortimes
Visortimes

Maybe if KPFK would spend more time broadcasting practical information and less time promulgating every bit of random medical quackery to come down the pike in the last 50 years, they wouldn't need so many pledge drives. I miss the Pacifica Foundation of my youth ... you know, the one that fought for peace and an end to the Cold War. KPFK used to be a serious, intelligent station. No more. (Gustavo, I'm sure your show was a rare gem in their programming ... but you know what I'm talking about.)

Rixstar
Rixstar

Ur logic is backwards. KPFK has to run so many pledge drives because the same kind of corporations that "underwrite" (read paid for ads) KPCC (and KCRW) are bankrupting the very people who can no longer afford to give as much money to a station like  KPFK, which doesn't have to worry if it offends the multi-nationals because it DOES NOT  take underwriting. Which, BTW, over-generalizing Visortimes, is another reason the station has to hold so many pledge drives.

Stvjohnson92
Stvjohnson92

KPFK does none of what you mention, Visortimes. Every bit of random medical quackery is not promoted on the station. Speak truth, not slander and lies. 

ScoobySnacks
ScoobySnacks

I think its rad!!! LOL I like the ad in Santa Monica of a Audi and the ad says " your move BMW"then BMW put a ad up across the street that shows their BMW and says "checkmate"

It would be interesting if we would ban outdoor advertising like they did in I think it was Brazil or Columbia.

Greg Diamond
Greg Diamond

Classy, KPCC.  Next time I don't send you money, you'll know why.

OK, actually as usual it will be because I don't want to subsidize Larry Mantle's whiny disingenuous libertarianism, especially given the self-satisfied "no rant, no slant" slogan KPCC has been using, but this little eye gouge towards the poor cousin doesn't help.

Ilich
Ilich

Gustavo on Pacifica? It all makes sense now.  Sigue la lucha comrade!

Christopher Neal
Christopher Neal

Maybe it was by accident?

Valley_Guy
Valley_Guy

Actually, quite possible. What the photo doesn't show is that the billboard is in a great spot to catch people in their cars: right across from the Lankershim on/off ramps on the southbound 101.

Cars exiting the freeway have to stop (usually...at least they're supposed to) so you've got eyeballs there. Also, cars headed north on Caheunga entering the freeway also have to stop, and that billboard is right in your line of vision

It's also right across from a very busy Arco AM/PM, so you've also got those people who are standing around waiting for their cars to fill up.

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