Anti-Choice Billboards Pop Up in California, Call a Latina's Womb 'Dangerous'

Where's the most dangerous place for a Latino/a to be?
Billboard thumbnail.png
unidosporlavida.org.mx

Well, according to a throng of recently-unveiled billboards in Los Angeles, it's inside their mom's womb. 

Gabriela Valle, senior director of California Latinas for Reproductive Justice, says the billboards, which started showing up a few days ago, are the result of some "anti-choice folks on the right." One of the bigger billboards is located on the corner of Figueroa Street and  Martin Luther King Jr. Boulevard, she says.

The billboards read: "The most dangerous place for a Latino is in the womb."( Valle says she thinks it's interesting that the billboard uses only the male "Latino," when Spanish uses either an 'a' or an 'o' to differentiate gender.) 

The billboards share the "same vein" as another recent anti-choice campaign that targeted African American women, Valle says.

"This is the second rolling out of the same message. We're taking a strong stance against theses ads. They're completely racist. An attack to one community is an attack to all." 

To Valle, the billboards are a "very politically driven" attempt to "cause a wedge in Latino communities." 

racist-billboard
unidosporlavida.org.mx
​So, who's behind it?

At the bottom of the billboards is a website: unidosporlavida.org.mx. The group, which lists an office in Mexico City on its website, didn't respond to an email interview request.

"This organization is out of Mexico. That's another layer that's touchy," Valle says. "The fact that they're hiding behind a Latino-led organization doesn't make the message any less racist." 

Unidos Por La Vida are the same folks who put on the pro-life event at the Los Angeles Memorial Sports Arena on June 12.  The event touted headliners like Texas Gov. Rick Perry and pro-life activist Lila Rose. Unidos Por La Vida is also affiliated with the Latino Partnership for Conservative Principles.

A translated statement from their website reads: "22 percent of all abortions in the United States each year happen among Latina women, and it's 2.7 times more likely that they will have an abortion than a white, non-Hispanic woman, according to data from the Centers for Disease Control." 

Valle takes aim at the attacks on an already "attacked" group. "They're anti-woman. They're anti-immigrant. This ad is just one more place for Latino communities to be attacked." She says her organization, and other like-minded groups, are asking whoever thought up the idea, and the billboard companies themselves, to take them down.
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27 comments
Lizwinz
Lizwinz

I think people find these billboards racist because instead of addressing the underlying economic/societal issues that contribute to women making this decision it seems like it more about pointing fingers at racial groups as if they are the problem.  It's like 'Hey black people, stop killing your babies...you too Mexicans cuz we're watching...and counting!'   Also...about one third of abortions are obtained by Caucasian women.  This is less than African Americans but much more than Latinos...yet somehow they've been skipped over in the ad campaign.  Hmmm, I'm sure it's just an oversight and will seeing an ad soon that states that  "The most dangerous place for a Caucasian is in the womb" then we can put to rest all these accusations of racism...right? What offends me the most about this is that ads like these are a waste of money...it would be much better spent on education programs that may help prevent unplanned pregnancy (you know, THE cause of abortion) or counseling programs that could help women make better decisions once they are faced with this choice.

maxonepercent
maxonepercent

It seems like whoever wrote this article (or at least the headline) did not understand the message on the board, that or they are just deliberately distorting.

guest
guest

1.  It is correct in Spanish to use the masculine gender, as in Latino, to represent both genders.2.  This publicity campaign is accused of being racist because there is no factual basis on which it can be attacked.  The meaning of the message is that Latins are killed in abortuaries disproportionately to their numbers, BUT THE PRO ABORTS KNOW THAT!  There is absolutely nothing racist, that is negatively racist in the message.3.  The pro aborts are on the defensive and are flailing like punch drunk boxers.4.  The billboards did their job, and now we have other campaigns to implement.

Bye-bye, Roe v Wade.

Kaykaysmommy
Kaykaysmommy

I wonder if people are aware that Latino doesn't just mean Mexicans?  Mexicans are not the only latinos in Los Angeles.  Right away everyone starts pointing at the Mexicans. Ignorance is bliss.

Andy
Andy

OC Weekly is as bad as LA Weekly, I see. Distort, distort, distort. 

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Gouxiang12

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The Patriot
The Patriot

We need Mexican input on how to run our country? Not Mexicans who live here, but Mexicans in Mexico City. Move here and participate in the debate - otherwise, butt out! They really could have spent the money better in Mexico. I haven't been to Mexico in a few years - have they solved all their problems already? Imagine the uproar is an American group putting a pro-choice billboard in Mexico City. If you must spend Mexican money here and really want to help Mexicans, spend the money on ending the War on Drugs in the US that's gunning down thousands of Mexicans. 

Gueadfsdfa222
Gueadfsdfa222

I'm sorry, but can someone explain to me how this is "racist"?  It seems like an attempt to preserve the lives of Hispanics.  I understand that they are targeting Hispanics by the messaging on the ad, but to call it racist seems really absurd. If they were racists, wouldn't they want to encourage abortion?

Observation
Observation

Isn't it funny that politicians and journalists always use the phrase "Anti-Choice" when talking about those who are opposed to abortion (not opposed to "choice") but you never use the term "Pro-Abortion" when referring to that side of the fence? This subtle manipulation doesn't go unnoticed by all.   He who controls vocabulary controls thought." Ludwig Wittgenstein (1889-1951), Austrian-born philosopher. 

mitch young
mitch young

The abortion supporter has it wrong, as does the OCWeekly by taggin this "hilarious haters'. This is the anti-abortion/pro-life movement trying to smear the pro-abortion/pro-choice folks as 'racist, anti-immigrant, anti-Latino'. That is, this is La Raza type argument against abortion. It's it similar to the argument against immigration restrictionists, because some of the groups -- such as NumbersUSA -- have roots in the population control movement.

BTW

Teen birth rate among Latinas in California (2008), 66 per 1000 girls/women.

Teen birth rate among Anglos in California (2008), 15.4 per 1000 girls/women.

Makes for growing 'Latino' political power, but is disastrous for our economy and society.

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Raymundo Garcia
Raymundo Garcia

I hate to be the barer of bad news but this planet that we live on is over populated and the Mexican border jumpers aren't helping when you're walking down the street and every Mexican couple you pass by has a new born baby six children in tow 1 for every year they have been together and another one in the bread basket.. I'm not a racist but god damn these fucking border jumper breed like fucking rates. one of three things needs to happen. the Mexican people in Mexico need to overthrow there extremely corrupt government, or the US needs to do it for them and take that arm pit of a country over or we need to plant about a billion anti-personnel mines along the complete length of the Southern border of the US.   

Guest
Guest

Given that most Mexicans are Catholic, an anti-choice message is not surprising.

MayhemInTheHood
MayhemInTheHood

Why are they using a silhouette of Jesse Cheng? What does he have to do with any of this?

SchooledbyaMexican
SchooledbyaMexican

Maybe if you took some time to think before responding you would realize that these billboards are not being funded by a Mexican organization. Unidos Por La Vida and the Mexican URL is a cover for the US organization paying for the billboards, Life Always. This organization has been putting billboards all across the United States and their first targets were the Black community. The original billboards read;"The most dangerous place for an African American is the Womb." Also, if you did more research you would find that Mexico City is the most liberal city in Mexico AND the only city in Mexico that abortions are LEGAL! Mexican money was not used to pay for these billboards, it was all USA money. Also if you had any education or brains you would realize that the War on Drugs is failing because of US policies and money that forces Mexico to follow policies that don't work. And their drug problem is made worse by idiotic patriots like you that depend on Mexican drugs!

Chavez Hated Illegals
Chavez Hated Illegals

The term "racist" is used when logical arguments against an unpopular action or position run out. It really has no basis in 99% of the instances it is used but it is very inflammatory much like the word "nigger" so it has has lots of mileage.

Abort Them All
Abort Them All

How about pro-oppressors then since you want to take away someone's freedom to decide for themselves?

You don't want an abortion, don't get one, it's as simple as that.

FishWithoutBicycle
FishWithoutBicycle

Folks who are Pro-Choice aren't necessarily Pro-Abortion. A person can disagree with abortion but still believe it is woman's right to CHOOSE whether to have one or not! What "manipulation" are you talking about?

GabachodeMichigan
GabachodeMichigan

Of course, you're not a racist.  Why would anyone accuse you of racism?  LOL.

Guest
Guest

I have yet to meet a Mexican who really knows his catechism.  Seems like all show to me:  the frequent Signs of the Cross; the Sunday brunch at the cemetary...but a real understanding of Catholicsm?  Nope, I've yet to ever see it.

guest
guest

Hey, Fish:  "Folks" are not aware that the abortion mills are not pro choice, it's abortion or nothing.  There is no money in referring pregnant girls and women to a social services agency for adoption purposes.  There are not many women who visit an abortion mill for the free pregnancy test and who test positive, who do not end up having an abortion, unless that is, they are able to see an untrasound o the baby and more and more states are passing laws to make ultrasounds required.

Bye-bye, Roe v Wade.

Guest
Guest

What I was getting at is that Mexicans sure know how NOT to use birth control.

FishWithoutBicycle
FishWithoutBicycle

"Abortion mills"? "abortion or nothing"? These two phrases speak volumes about you. You are also using a tactic the right-wing "pro-lifers" (a misnomer!) use all the time: dehumanize those who don't share your views. If women are such disgusting savages who have abortions on a whim, why would you trust them to bear and raise children? Are you a man? If you are then shut the hell up! I'm not interested in hearing someone who does not even have a womb dictating what I should do (or not do) with mine!

Adrianna Martinez
Adrianna Martinez

influence by religion and barriers to comprehensive womens health care are some reasons why the chican@/latin@ community are disproportionally represented as the ones more likely to get abortions.

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