Nicki Minaj and Komen for the Cure Turn Black Friday Pink

By Brooklyne Gipson Thu., Nov. 18 2010 at 11:02 AM

Categories: community

Susan G. Komen for the Cure, the breast cancer awareness organization responsible for the all-pink-everything "Passionately Pink for the Cure" campaign, might have found their newest spokesperson in Nicki Minaj.

It only makes sense--the break-out femcee has an unrelenting obsession with the color pink, and has been so infectious that her fans, or "Barbies" as they prefer to be called, have all but painted themselves pink in support of her upcoming debut album Pink Friday (wait... they've actually done that too) So why not mobilize for an actual cause?

On November 26, Minaj will participate in a 12-hour webcast from noon to midnight to raise money for Susan G. Comen alongside CompUSA and TigerDirect. Nicki will appear on the telecast to help raise more than $100,000 in direct donations to Komen for the Cure as well as through the sales of half-priced electronics and other products donated by the consumer electronics and technology retailers.

"I fully support the efforts of Pink Friday and the goal of raising funds to support Susan G. Komen for the Cure and their charge to bring an end to breast cancer," Minaj said in an official statement. "I am pleased to be associated with the Pink Friday initiatives and to raise awareness amongst fellow African American women who are often the hardest hit by breast cancer."

Meanwhile, the ladies (and gentlemen!) of Komen's Orange County branch are continuing their support of raising cash for the cure locally next month. They're awarding grants to local nonprofit organizations at their Awards Breakfast on Dec. 3 and presenting their third annual knit-a-thon, Knit One, Cure Too on Dec. 4.

For more information on how you can join the pink ladies in Santa Ana or Ms. Nicki visit http://www.pinkfriday.org and http://www.komenoc.org

Komen OC's Community Grant Awards Breakfast will take place at Bowers Museum, 2002 N. Main St., Santa Ana, (714) 957-9157; www.komenoc.org. Fri., 7:30 to 9:30 a.m. Tickets are $15 per person or $150 for a table of 10. Open to the public. For more information: ekelly@komenoc.org