Last week, the video for Pop Noir's "DIY" (above) went to battle with four other music videos on MTVu's website for the college channel's new-music show, The Freshman. Soon after, it won out in viewer votes and apparently entered TV rotation.
MTVu labeled the Costa Mesa dance-rockers' victory a late-in-the-game "comeback." That's the best kind of victory, right? So in addition to winning, Pop Noir won at how they won.
The band has two concert dates coming up: April 9 at UC San Diego, and April 10 at Long Beach's Basement Lounge. The UCSD show is with Canadian synth-masters Junior Boys. Should be dancey; we might be road trippin' for that one.