Pop Noir Video Prevails in MTVu Election

Pop Noir "DIY" from pop noir tsm on Vimeo.

Last week, the video for Pop Noir's "DIY" (above) went to battle with four other music videos on MTVu's website for the college channel's new-music show, The Freshman. Soon after, it won out in viewer votes and apparently entered TV rotation.

MTVu labeled the Costa Mesa dance-rockers' victory a late-in-the-game "comeback." That's the best kind of victory, right? So in addition to winning, Pop Noir won at how they won.

The band has two concert dates coming up: April 9 at UC San Diego, and April 10 at Long Beach's Basement Lounge. The UCSD show is with Canadian synth-masters Junior Boys. Should be dancey; we might be road trippin' for that one. 

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